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Privacy policy

Privacy Policy

Last updated: August 8, 2025

First Light Roasters operates this store and website, including all related information, content, features, tools, products, and services, to provide you with a curated shopping experience (the "Services"). First Light Roasters is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase through the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls regarding the collection, processing, and disclosure of your personal information.

By using and accessing the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described here.

Personal Information We Collect or Process

When we refer to "personal information," we mean information that identifies or can reasonably be linked to you. This does not include information collected anonymously or de-identified. We may collect or process the following categories of personal information:

  • Contact details: name, address, billing address, shipping address, phone number, email address.

  • Financial information: credit card, debit card, payment account numbers, transaction details, form of payment, and payment confirmation.

  • Account information: username, password, security questions, preferences, and settings.

  • Transaction information: items viewed, added to cart, added to wishlist, purchased, returned, exchanged, or canceled, as well as past transactions.

  • Communications with us: any information you provide when contacting customer support.

  • Device information: device details, browser type, network connection, IP address, and other unique identifiers.

  • Usage information: details about your interaction with and navigation through the Services.

Personal Information Sources

We collect personal information from the following sources:

  • Directly from you: when you create an account, make a purchase, or communicate with us.

  • Automatically: through your device and use of cookies or similar technologies.

  • From service providers: such as payment processors, shipping carriers, or IT providers.

  • From partners or third parties.

How We Use Your Personal Information

We may use your personal information for the following purposes:

  1. Provide, tailor, and improve the Services: process orders, fulfill deliveries, remember preferences, manage your account, and recommend products.

  2. Marketing and advertising: send promotional emails, text messages, or postal mail, and display advertisements based on your activity.

  3. Security and fraud prevention: authenticate accounts, detect and address fraudulent or malicious activity, and protect public safety.

  4. Communicating with you: provide customer support and maintain our relationship with you.

  5. Legal reasons: comply with laws, respond to legal processes, enforce our policies, and address disputes.

How We Disclose Personal Information

We may disclose personal information:

  • To Shopify, vendors, and service providers who perform functions on our behalf.

  • To business and marketing partners for advertising and promotional purposes.

  • When you direct us or consent to sharing your information.

  • To affiliates within our corporate group.

  • In connection with a business transaction or to comply with legal obligations.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information to operate and improve the Services. Shopify may also process your information to provide enhanced features. Shopify is responsible for certain processing activities and for responding to related privacy rights requests. To learn more about Shopify’s privacy practices, you can review Shopify’s Consumer Privacy Policy and Privacy Portal.

Third-Party Websites and Links

Our Services may link to third-party websites or platforms. We are not responsible for the privacy or security of these sites. We recommend reviewing their privacy policies before providing personal information.

Children’s Data

The Services are not intended for children, and we do not knowingly collect personal information from individuals under the age of majority in your jurisdiction. If you believe we have collected such information, contact us to request deletion.

Security and Retention of Your Information

No security system is completely secure. We recommend not using unsecure channels for sensitive information. We retain personal information as needed to provide Services, comply with legal obligations, resolve disputes, and enforce agreements.

Your Rights and Choices

Depending on your location, you may have rights such as:

  • Access: request a copy of the personal information we hold about you.

  • Delete: request deletion of your personal information.

  • Correct: request correction of inaccurate personal information.

  • Portability: request transfer of your information to another entity.

  • Opt-out of sale or sharing for targeted advertising: request that we stop sharing your personal information for targeted ads.

  • Manage communication preferences: opt out of promotional emails at any time.

We may need to verify your identity before fulfilling your request. You may designate an authorized agent to act on your behalf, subject to proof of authorization.

Complaints

If you have concerns about our privacy practices, contact us. You may also have the right to appeal our decisions or file a complaint with your local data protection authority.

International Transfers

We may transfer, store, and process your personal information outside your country. If transferred from the European Economic Area or United Kingdom, we use recognized legal transfer mechanisms.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted here with a new “Last updated” date and notice provided when required by law.

Contact

If you have questions about our privacy practices or want to exercise your rights, contact us at:
Email: support@firstlightroasters.com
Address: 37055 Industrial Road, Livonia, MI, 48150, US